Content Marketing

Robert Kraft’s Foundation to fight anti -Semitism will broadcast its second announcement of the Super Bowl

Tom Brady and Snoop Dogg appear in a teaser for the second Super Bowl Consecutive Purchase from the Foundation to fight against anti -Semitismwhich gives a cryptic overview of the content which serves as a return to the match of the non -profit organization.

For Super Bowl 59The group’s Snearin is a small fixed video, with a low queue, turned in the vertical format. Football legend Brady Angry defint a question about what he thinks Snoop Dogg. The rapper, in turn, said with Dédain: “Tom?” I don’t want to talk about him right now.

Men “will lend their voice to an important cause”, according to the group’s declaration, adding that “the unexpected but powerful duo will be more than simple faces of a campaign – with the FCA, they seek to trigger a movement that can” He was not ignored. “”

Complete announcements – two 15 seconds of the agency VML– We expect next week to the approach of the sporting event of Chapiteau on February 9.

The organization, founded by the owner of the New England Patriots, Robert Kraft, bought its first advertising from the Super Bowl in 2024. The PSA of 30 seconds, called “Silence”, played an eminent leader in civil rights Clarence B. Jones, a key figure in writing the speech of “I Dream” by Dr Martin Luther King Jr. He ended with The slogan “sums up Jewish hatred resists all hatred”.

The non -profit organization was launched in 2019, responding to an increase in hatred and violent rhetoric across America. Its initial investment of $ 20 million has since increased $ 150 million devoted to “the fight against Jewish hatred and hatred”, according to the FCAS press release.


The Foundation to fight against anti -Semitism

The new advertisement will make its debut on the heels of a Anti-Diffamation League Study which found a historic peak of anti-Jewish threats to the United States following the attack led by Hamas in 2023 against Israel and the War of Israel in Gaza.

The group reported more than 10,000 anti -Semitic incidents took place between October 7, 2023 and September 2024, against 3,325 incidents the previous year. This marks the most incidents recorded during a 12 -month period since the organization began to follow threats in 1979, by CNN.

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