Prebiotic soda brand Poppi has confirmed its return to the Super Bowl this year, after making its first ad during last year’s game.
Poppi declined to share further details about the creation.
Its Super Bowl 2024 commercial, titled “The Future of Soda is Now,” included a 60-second spot created by agency Virtue Worldwide focused on significant inventions and achievements in history to demonstrate how Poppi will change the how people perceive soda.
Each can of Poppi contains clean ingredients and prebiotics, and has no more than 5 grams of sugar and 25 calories per can.
Poppi was created by Stephen and Allison Ellsworth, after the latter became tired of drinking apple cider vinegar to treat health problems. She won an investment in the television series Shark Tank in 2018.
Poppi soda comes in different flavors, including Social Media Viral Cream and Cranberry Fizz, and is sold at retailers like Target and Whole Foods across the country.
