Internet Marketing

Marth New AI: January 30

The counterattack of Openai on Deepseek of China is … just … sad. Faced with a competitor whose product costs 95% less, the company shouted: “Not fair! You copied us!

The chatgpt parent said that Deepseek used a process called “distillation”, which involves having a smaller AI model to learn from a larger out to optimize features.

Everyone does not get a Pay Openai check saw irony.

“Hmm. Shake someone else’s work! What does that say? Karma is a … Well, you know. And if you don’t, GPT-4 can easily finish this sentence” , wrote Joanna Stern in the Wall Street Journal.

What makes OpenAi’s complaint even sadder is that distillation is sop in the world of AI.

“The vast majority of LLM ideas and breakthroughs are” borrowed “. A community of glass houses, ”wrote Bill Gurley, venture capital, on X.

💯 Yes. Or YouTube transcriptions. Oh yes, the basic algorithm that everyone uses has been developed at Deepmind. No one disputes this. The vast majority of LLM ideas and breakthroughs are “borrowed”. A community of glass houses.

– Bill Gurley (@bgurley) January 29, 2025

Now, the releases and the news from Martech for a lot this week.

ACQUIA in partnership with Searchstax To improve search features for Drupal -based websites with AI -oriented capacities. This collaboration replaces the research service for Acquia Existing SOLR sites with ACQUIA research powered by Searchstax.

Usim joint to Iris.tv To integrate the IRIS_ID content identifier in its programmatic division, Quantum11, improving targeting and measurement of the CTV campaign. This partnership allows a video analysis fueled by AI for contextual and emotional targeting, greater transparency in the quality of the media and an improved audience scope while guaranteeing brand safety.

Gennova introduced a platform powered by AI to automate the creation and management of social media content. The platform generates publications specific to industry, aligns them in the tone and the visual identity of a brand and automates planning for consistency. Users can also personalize the generated content to balance automation with personalization.

Local Launched Dash by Localiq, a SaaS platform for leading PIGS in AI. Dash rationalizes lead conversion with AI agents, automation tools and data -oriented reports, helping businesses optimize customer interactions.

Aicmo Published a marketing solution fueled by AI designed to improve brand communication through strategic messaging and automation. The platform includes tools for the creation of campaigns focused on empathy, messaging led by the objective and the ideas fueled by AI.

Bright Launched its AI content suite, which offers tools to optimize video content and commitment. The suite allows the automatic conversion of long shape videos to short clips, adapts horizontal content for vertical visualization and improves discovery with automatically generated metadata.

Servquik announced the general availability of its automation platform for customer service powered by AI. The CSR Servquik agent allows companies to automate lead engagement and customer interactions, providing AI -focused support to manage customer and prospect requests.

Equalizer introduced an initiative to extend the literacy of AI between industries and communities. The program includes a centralized educational center with reliable AI resources, stakeholders’ commitment efforts to promote collaboration and expanded workshops and events to educate decision -makers, educators and industry leaders on responsible use of AI.

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About the author

Constantine von HoffmanConstantine von Hoffman

Constantine von Hoffman is editor -in -chief of Martech. Veteran journalist, CON covered business, finance, marketing and technology for cbsnews.com, Brandweek, CMO and Inc. He was editor of The Boston Herald, New producer at NPR, and wrote for Harvard Business Review, Boston, Boston Magazine, Sierra and many other publications. He was also a professional stand-up actor, given talks during anime and game conventions on everything, from my Totoro neighbor to the history of dice and board games, and is the author of the novel Magical realistic John Henry the Revelator. He lives in Boston with his wife, Jennifer, and too much too many dogs.

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