Internet Marketing
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Why career diversity drives Martech team success
Diversity and inclusion in marketing can improve business results. Just as building a team from different personal backgrounds yields positive…
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J’ai plongé profondément dans les structures de répartition du travail – voici ce que j’ai appris
Voici une brève vérité. Avant d’écrire cet article, je suis tombé sur Les lois d’Akinqui résument bien les structures de…
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How to Create a Social Media Report in 7 Simple Steps [+ Free Templates]
Social media is one of the most powerful marketing channels I’ve used in my career. In fact, in recent years,…
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Make Google happy by optimizing your WordPress site images with Kinsta
Images help create engaging online content, from stunning visuals on a homepage to detailed product photos in an online store.…
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The 18 Best Abandoned Cart Emails To Win Back Customers
Several times while shopping online, I’ve abandoned my cart for various reasons. Couldn’t make a decision. Was waiting for a…
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Ces lignes d’objet d’e-mail sont-elles trompeuses, une rédaction intelligente ou de mauvaises données au travail ?
Les changements apportés aux boîtes de réception par l’IA exerceront encore plus de pression sur les lignes d’objet de vos…
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Salesforce Launches Agentforce for Retail
Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The news comes…
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The double-edged sword of personalization: balancing relevance and intrusiveness
This article was co-written with Mike FroggattSenior Director, Analyst, at Gartner. Digital personalization is a double-edged sword. While it can…
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5 principles for a smoother and more successful CDP deployment
Setting appropriate expectations is an important part of any technology deployment. Customer Data Platforms (CDP) are no exception. In the…
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What Are Content Managers, and How Do You Become One?
As a writer exploring the world of content management, I found myself asking the same questions you might be grappling…
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