Content Marketing
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Powering a Healthier World: Inside Reckitt’s Mission with Nick Horan
In this episode of The Speed of Culture podcast, Matt Britton speaks with Nick Horan, Global Head of Brand Experience…
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Netflix Reveals First Ad Tier Price Hike
The numbers 18.91 million — Netflix paid subscriber net additions in the fourth quarter. 302 million — The streamer’s total…
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How Netflix and other streamers hit record ratings in December
Streamers had a holiday season full of football and blockbusters. According to Nielsen ratings of its December 2024 gauge report…
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3 ways the future of TV was shown off at CES, according to experts
The future of television was on display THESEand data and artificial intelligence were at the center. Media buyers, executives and…
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How brands navigated their way through a seesaw between the Supreme Court and Trump
It’s been a busy few days in American politics, from the presidential inauguration of Donald Trump, the declaration of a…
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GroupM CEO Brian Lesser revamps global leadership structure
GroupeM CEO Brian Lesser unveiled a new world management structure and team Tuesday for the holding company’s media investment arm…
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This airport retailer launches advertising business in North America
Brands will soon be able to buy in-store ads in more than 340 airport, resort and train station stores across…
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Independent agencies seek competitive advantage as talent rejects WPP office mandate
WPP made a bold move last week as the first major advertising company to require its more than 100,000 employees…
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We Are Social promotes Rebecca Coleman to CEO, North America
Social creative agency We are social raised the American CEO Rebecca Coleman to the CEO of North America to oversee…
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President Donald Trump signs executive order suspending 75-day ban on TikTok
Just hours after taking office, President Donald Trump signed an executive order Monday evening ordering the attorney general’s office to…
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