- Internet Marketing
Your free pass to MarTech Spring 2025 is waiting for you!
New year, new opportunities – same goal: take your marketing campaigns to the next level of success. How? Technology. The…
Read More » - Internet Marketing
How We Used AI to Increase HubSpot Email Conversions by 82%: A Case Study
We transformed our standard dev email flow into an AI-powered conversion powerhouse. Here’s what we did, what worked (and what…
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How to Select a CMS That Powers SEO, Personalization, and Growth
As the customer journey becomes more complex in 2025, organizations need a best-in-class martech stack to deliver a seamless, data-driven…
Read More » - Make Money Online
How to use AI training for employees to keep your business ahead of competition
When IKEA introduced AI chatbots to resolve nearly half of its customer support tickets, it faced a huge challenge: ensuring…
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Comment créer un plan d’action : un guide simple pour les spécialistes du marketing
Il y a quelques années, j’ai fait face à l’une des campagnes les plus exigeantes de ma carrière. Le projet…
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Microsoft Clarity launches Google Ads integration
You can now directly tie campaign performance to user behavior, bridging a critical gap between ad spend and engagement metrics.…
Read More » - Content Marketing
AT&T Guarantee Wins Big Crowd in College Football Playoff
AT&T had no shortage of sports sponsorships it could have used to launch its new consumer guarantee, but the College…
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What is a media mix and the most effective types [HubSpot Blog Data]
I realized that to truly connect with customers, it is essential to be present wherever they are, whether on social…
Read More » - Content Marketing
How TikTok Changed Advertising Forever
Mondelēz International’s Nutter Butter went viral with a disturbing and surreal crime scene made of smeared peanut butter and broken…
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Why Culture is Key to Brand Marketing Influence
I recently interviewed Marcus Collins, author of For the Culture: The Power Behind What We Buy, What We Do, and…
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