Elevate Your Data Strategy: From Cookies to Universal Consent and Preferences by Edna Chavira
In an era of rapidly evolving data privacy laws, businesses are looking for more than just a standard cookie banner solution. They need a holistic approach to navigate this complex landscape and build stronger, trusting relationships with their customers.
Join us for this session in which we will explore the crucial shift from traditional cookie consent to the dynamic world of Universal Consent and Preference Management (UCPM). Discover how a single, universal consent platform is revolutionizing the way organizations gather, manage and activate customer preferences for transformative success.
Don’t miss this opportunity to transform your consent strategy from a simple compliance checkbox to a strategic tool for maximizing customer opt-ins. Register now at reserve your place!
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About the author
Edna Chavira is Senior Director of Marketing Services at Third Door Media. She has over 20 years of experience helping B2B companies generate leads and acquire customers.